Case study

Edge of Ember's Finance Function, Built to Scale

Who are Edge of Ember?

Edge of Ember is a luxury jewellery brand that creates timeless, personal pieces. Their jewellery has proven extremely popular and has been seen on a number of celebrities, including Meghan Markle.

Accurate and timely reporting

The problem

Edge of Ember wanted to increase the accuracy and frequency of their reporting.
Being able to keep a pulse on their margins and key cost centres was deemed essential to take their business to the next level.

The solution

Abacai, leveraging their e-commerce expertise, put together bespoke reports that are tailored to Edge of Ember's requirements.
On a bi-weekly basis, Edge of Ember's management team receive reports that combine financial statements with key e-commerce KPIs, enabling the business to make data-driven business decisions.

Integrated systems

The problem

Edge of Ember wanted to streamline their integration between Shopify, their various payment processors, and Xero.
Understanding the data from the various platforms and succinctly reflecting this information in Xero was becoming a burden for the management team.

The solution

Edge of Ember wanted to streamline their integration between Shopify and their various payment processors and also Xero.
Simplifying the output improved the usability of Xero and the accuracy of reporting for the management team.

Rapid response

The problem

Edge of Ember required a more responsive accounting service as the business started to scale rapidly.
They needed same hour responses and a finance function that had a comprehensive understanding of their business.

The solution

Abacai sits within Edge of Ember’s Slack channel. Various members of the Edge of Ember team have ongoing access to their dedicated chartered accountant.
This ensures they get the support they require, as and when it’s required.

"Abacai has streamlined our month-end processes, providing regular and informative reports to both management and investors on a monthly basis. They're only a Slack message away and always support us when required"

Lynette Ong, CEO and Founder

Tailored pricing to suit your business

All e-commerce companies are unique and have different requirements. We believe pricing should be as simple and as transparent as possible.

We approach every client as the unique business they are, take the time to learn about their needs and ambitions before providing a tailored quote.

Our expertise is best utilised by companies turning over at least £250k annually.

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